Films released under this initiative include the 2012 horror film Ghost and independent film, Good Night Good Morning. In January 2012, Mela became the first global digital Bollywood service to release new movies in international markets simultaneous to their theatrical releases in India. Mela's television partners include premium regional television networks from South Asia including Sun TV, Gemini TV, UTV, B4U and ETV. Mela has content partnerships with three of the biggest Bollywood studios/distributors, including Yash Raj Films, Eros Entertainment, and Shemaroo Entertainment. In June 2012, the Mela Movies App became available on Android gingerbread, honeycomb and ice cream sandwich tablets. MelaTV allows subscribers to sign up using one login account to access the service on multiple devices.

On May 11, 2012, Mela launched MelaTV, streaming 24-hour, live television content and 'MelaFlix' (select movies) for Hindi and other regional South Asian languages on Roku players, iPads, Kindle Fire, Samsung Galaxy Tablet, Samsung Smart TVs and Blu-ray players, PC, Mac OS, and other Internet-enabled devices. In April 2012, Mela's platform expanded to include PC's. Mela launched its iPad app globally with the Bollywood movies in January 2012. in December 2011, offering hit Bollywood and regional South Asian films. The Mela Bollywood movies channel on the popular Roku streaming player was launched in the U.S. The service offers archiving for up to seven days of all of its live Telegu TV channels and 24-hour archiving on some of its live Tamil TV channels. The service became available to consumers in October 2011 on the Mela high definition set top box for television. Mela announced its launch in August 2011. The company has announced plans to expand globally in other international markets in a phased manner.

Mela has established partnerships for local distribution throughout the United States, Canada, UK, and Australia. It holds the largest selection of live Telegu channels in the United States. Mela's content includes around 1,000 movies and over 70 live television channels in Hindi, Tamil, Telegu, Kannada, Marathi, Punjabi, and Gujarati. The service is distributed through a variety of streaming devices. Mela offers hit Bollywood and regional South Asian movies and live news and entertainment television channels. It was launched in October 2011 by Verismo Networks. Mela is a global entertainment consumer service with one of the largest aggregations of premium South Asian video content.

Mela film videos